Hyundai Motor brand value of $ 7.5 billion, ranked 53 in the world

Recently, the Inter-brand, the world's largest integrated brand information company released 100 global brand value rankings was released. Hyundai Motor's brand value of $ 7.5 billion, ranked the Top 53, has an increase of 8 compared to last year, surpassing Audi in the automotive industry rankings, topped car rankings 7.

World authority on brand evaluation institutions Inter-brand, elected each year’s "top 100 global brands" for the world's major brands. The selection is generated based on a corporate finance, marketing results and projections brand profitability in the future to create.

Hyundai Motor's first among the top 100 global brands ranks was in 2005, the brand value is $ 3.5 billion at that time, this year, has an increase of 115%. In the automotive market research, average increase of car brands is only 11.2%, Hyundai Motor rely on market growth rate of 24.4%, up by other car prices is nearly 2 times as high-speed growth.

Hyundai Motor can be achieve the continued enhancement of brand value, are inseparable with consistently adhered to "quality management" philosophy and marketing model. Hyundai Motor has first announced a new global brand slogan "New Thinking New Possibilities" at the Detroit auto show in January 2011. Thus, it is opening up a whole new brand management, officially started the global brand campaign "Live Brilliant (enjoy gorgeous life)".

When turning to the Hyundai Motor, the relevant person in charge of Inter-Brand evaluation, "Hyundai Motor's Modern Premium brand concept, allow consumers to learn more about the excellent quality of the Hyundai Motor, especially enjoy gorgeous life (Live Brilliant Campaign) activities carried out this year, give consumers a more emotional experience. A series of Hyundai Motor positive global brand enhancement activities, let we sincerely look forward to Hyundai Motor’s tomorrow. ”

Hyundai Motor official said, "In the context of the world economic crisis and fierce competition, Hyundai Motor's brand value has steadily increased, with the strength of brand proved increasingly reinforced position. In the future, the Hyundai Motor Group will provide customers with a more convenient means of transport, let car become the space to show the customer life philosophy and culture, continuous efforts to make Hyundai Motor become a consumer favorite brand. ”

Approved by the People’s Government of the Guangdong Province, Mingyang Electronic Science & Technology Co., Ltd. company is an electronic technology enterprise, Since establishment, the company commits himself to the design, R&D, production, sales and service of car battery, intelligent battery, intelligent control system, car alarm system, car security alarm and car control system. Combining with the modern high-end electronic technology; we developed the intelligent three-in-one multifunctional storage battery, intelligent automobile power control system, and cars anti-theft current control system etc., which are the initial innovation and leading technology.